
Dominic Ashley-Timms
Dominic Ashley-Timms is the founder and CEO of Notion, a performance improvement specialist that works directly with Leaders and Managers to bring about permanent changes in leadership and management style.
As a graduate Ergonomist with an EMBA from IMD, and after years spent in Change Management consulting, Dominic now applies his passion for human-centred design to learning and behavior change.
Dominic’s career has given him deep insights into the levers of change that make the most difference, and his practical approach offers a pathway to rapid performance improvements.
Having built Notion into a performance improvement powerhouse, the company has delivered large-scale change programs with FTSE and Fortune 500 clients in sectors ranging from banking to chemical manufacturing, in the public and private sectors and on 5 continents.
He has helped clients improve commercial performance with programs that regularly generate many hundreds of x ROI while delivering sustainable changes in culture.
He’s the co-creator of the STAR® model and the multi-award-winning STAR® Manager program and a contributing author to the best-seller ‘Creating Business Growth’. His new book,The Answer is a Question, is on sale now.
Keynote Speaker
As a recognised writer and keynote speaker, Dominic is a frequent voice on management, leadership, and performance improvement, and is very comfortable commanding a large audience.
Dominic delivers sessions that provide transformational strategy, verifiable metrics, and actionable frameworks - not theory. He equips executive audiences with the necessary tools to drive both cultural change and commercial results.
A true thought leader, he challenges existing paradigms and his central thesis - that the manager's role must evolve from "problem-solver" to "coach"- is a fundamental shift.
Watch Dominic on stage...

"Great experience hosting this brilliant thought-leader. Such an approachable framework for coaching in the flow of work
Author talk to NBC Universal's Managers and Leaders, Live at the Rockerfeller Centre, New York
"Overall feedback was the highest we have had this year"
Bank of America's Manager Excellence Live series, presenting live to 1,350 leaders and managers

Dominic is regularly invited to speak and delivers inspirational keynotes within client organisations and at business conferences, on various subjects including leadership and management performance, the future of work and Operational Coaching®.
For conferences, corporate speaking and podcast bookings, please get in touch.